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5WPR, a leading US PR Agency, today announced the addition of KeKu, a communication technology company, to its diverse roster of corporate clients.

KeKu’s services allow users to make cheap, high-quality, international calls at a fraction of the cost of other long-distance calling alternatives. Implemented patented technology provides customers with low-cost calling to any domestic or international phone number – allowing users to place calls over their cellular connection, wireless connection or mobile data plan. Users can also download the KeKu app and place free calls to other app users.

"5wpr looks forward to working with KeKu on developing and strengthening their reputation as a leader in affordable and high-quality long distance communication,” said Ronn Torossian, CEO of 5W Public Relations. “We are confident that with increased media visibility and exposure, KeKu will quickly expand and diversify its already impressive user-base.”

5W Public Relations will execute a PR campaign focused on thought leadership positioning, media relations tactics, procuring strategic partnerships, event management, launching client case studies, c-suite profiles and more.

ABOUT 5W PUBLIC RELATIONS:

5W Public Relations (www.5wpr.com) is a full-service public relations agency known for implementing cutting-edge, customized campaigns designed to drive our clients' business goals and objectives. Founded...

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5W Public Relations, one of the 25 largest independently owned PR firms in the US, is pleased to announce the addition of Celsius, Inc. to its client roster. 5WPR will execute a comprehensive public relations program designed to increase awareness of the company's products.

"We are thrilled to be working with Celsius," said Ronn Torossian, Founder & CEO of 5W Public Relations. "Given our extensive experience creating and implementing successful public relations programs for other beverages, we are confident 5WPR will deliver amazing results for Celsius and its position as a leader in the functional beverage market."

Celsius, Inc. creates and markets great tasting products, backed by science that help people get fit and stay fit. Celsius, marketed as the world's first negative calorie drink, has been clinically shown to burn up to 100 calories, provide lasting energy and when combined with exercise, reduce body fat and energize metabolism. The key to Celsius' success has been its investment in science with seven clinical studies that support its innovative formula, MetaPlus®, which powers its great tasting ready-to-drink product and the convenient "On-the-Go" stick packets and shots.

"Our goal is to continue to provide our customers with the finest and highest quality...

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5W Public Relations, one of the 25 largest independently owned PR firms in the US, is pleased to announce the addition of Dr. Michael Fiorillo and Pulse Laser and Skincare Center to its growing roster of health and beauty brands.

"We are thrilled to add Dr. Michael Fiorillo and Pulse Laser and Skincare Center to our roster of health and beauty clients," said Ronn Torossian, CEO of 5WPR. "We look forward to working closely with them as a leading beauty PR Agency to create compelling communications programs designed to further enhance their brand recognition."

About Dr. Michael Fiorillo

Dr. Michael Fiorillo is a board certified plastic surgeon who specializes in cosmetic and reconstructive surgery, tummy tucks, weight loss surgery and full body makeovers. In 2004 Dr. Fiorillo opened the Advanced Plastic Surgery Center, a new surgical facility with an operating room and medi spa which truly allows his patients to make one-stop for all of their needs. Dr. Fiorillo's goal is to help his patients look better and feel better about themselves. He has published over 20 medical articles, a textbook chapter, and a book. He has been practicing plastic and reconstructive surgery since 1998 in both Rockland and Bergen...

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5W Public Relations, one of the 25 largest independently owned U.S. PR Agencies, is pleased to announce the addition of CAG Beauty to its growing roster of beauty brands. CAG Beauty is the holding company for Jonathan Product. 5WPR will execute a comprehensive public relations program designated to increase awareness of the company’s brands

Jonathan Product is a line of performance driven, luxury hair care inspired by professional stylists to bring you salon hair at home. Jonathan Product’s sulfate free and 100% vegan formulas utilize purified, de-ionized Essential Water™ infused with natural botanicals to leave hair manageable and effortlessly beautiful. Using only the highest quality ingredients made from select natural oils, exotic butters, vitamin rich fruit, plant and sea extracts, Jonathan Product formulations are as luxurious as they are nourishing and designed to help leave your hair looking great and feeling healthy with minimal effort

"We are thrilled to be working with CAG Beauty as a leading beauty PR agency," said Ronn Torossian, CEO of 5WPR. "Given our extensive experience creating successful public relations programs for other beauty brands we are confident 5WPR will deliver results for each respective CAG Beauty brand."

About 5W Public Relations:

5W Public Relations (http://www.5wpr.com/)...

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The life of a public relations professional can be hectic, time-consuming (even smothering) and often thankless. Add entrepreneurship, running a busy office and representing some of the biggest celebrities and brands in the world to the equation, and it seems like there would be no time for sleep. Then 5WPR founder Ronn Torossian comes along and makes the work look nearly effortless.

What are some of the most exciting things that you have experienced as an entrepreneur?

Ronn Torossian: Owning your own business is always something different. Every single day there is something different going on, good, bad, or indifferent. Being an entrepreneur, you can never be lazy. One thing that is very exciting is, if you’re a prize fighter, you train eight months for that one big fight. If you’re a football player, you train six days a week for that seventh day. Being an entrepreneur you have to be on every single day. Every...

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5WPR, 1 of the 25 largest PR Firms in the U.S., today announced its selection as the agency of record for GreatApps.com, a media company that focuses on app marketing and consumer use of apps. 5W Public Relations will execute a comprehensive public relations program designed to increase awareness of the company's brand and its goal of becoming recognized as top service for application consumers and developers.

"GreatApps.com is filling a void in the app marketplace by offering exclusive, affordable exposure and monetization solutions for developers while offering visitors the newest and most relevant apps based on their interests," said Ronn Torossian, CEO and President of 5WPR. "The service offered by GreatApps.com will give both large and small developers an opportunity to showcase their application on a global scale."
GreatApps.com only displays apps that developers and business owners truly believe in. To provide the best user experience and to preserve individuality, GreatApps.com only allows 15 new apps to be...

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Ronn Torossian is the founder and CEO of 5WPR, one of the top PR agencies in the country. With clients ranging from Lil Kim to Whole Foods to Marc Ecko, Torossian continues the legacy of excellence developed by his company since its inception in 2003 by sharing some of his knowledge of the game. In his new book, For Immediate Release, he drops gems on how to successfully utilize public relations, marketing and branding in the digital age. VIBE caught up with him to talk about the inspiration behind his book and to get some insight into why everyone could learn a thing or two about good public relations.

Talk about the concept behind For Immediate Release and the inspiration behind creating it.
I think there’s a lot of people who talk about PR and very few of them actually earn a living doing PR. I’m not a professor or someone who learns things from classrooms I’m somebody who...

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5W Public Relations, one of the 25 largest independent Public Relations firms in the U.S., today announced the addition of Shake Weight™ to its diverse roster of consumer lifestyle clients. Shake Weight™ is a scientifically proven product that helps men and women to shape and tone their arms, shoulders and chest in just six minutes per day. Shake Weight™ leverages the benefits of Dynamic Inertia, a new workout technology that can increase muscle activity to nearly 300% compared to a standard dumbbell.

Shake Weight™ is a product of Fitness IQ™, a California-based health and fitness company dedicated to bringing innovative, practical and affordable fitness products directly to consumers across the globe. Shake Weight™ is available in 2.5 lbs for women at a retail price of $19.95 and 5 lbs for men at a retail price of $29.95.

"5WPR is so pleased to be working with this industry-leading company," said Ronn Torossian, CEO of 5W Public Relations. "We are...

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5W Public Relations, one of the 25 largest independent US PR Agencies today announced its selection as the agency of record for My Love Affair, an international agency dedicated to pairing artists and brands that was created by Cathy Guetta and Raphael Aflalo.

Through its appointment, 5W Public Relations will be charged with developing and growing brand awareness within the US as well as event execution and promotion for the recently launched European-based group's domestic projects. Additionally, 5W Public Relations will help bring recognition for My Love Affair's creative and innovative new platform for bridging the gap between music entertainment and brands.

My Love Affair, a subsidiary of Be My Guest Communication Limited, offers top-tier brands such as HP, Renault & Givenchy direct access to an exclusive roster of international artists such as world acclaimed producer David Guetta and others in order to create multi-tiered marketing campaigns that engage artists' fans in an emotionally impactful and interactive way.

"What...

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5W Public Relations, one of the 25 largest independent US PR Agencies today announced its selection as the agency of record for Frames, an up and coming industry leader in New York City's entertainment industry featuring a bowling alley, restaurant, and bar. As the primary strategy goal, 5W Public Relations will execute a comprehensive public relations program designed to increase awareness of the company's brand and its goal of becoming recognized as the top full-service bowling alley in New York City.

Modern and luxurious, Frames is a entertainment hotspot in Midtown Manhattan. Frames features bowling lanes, private VIP bowling lanes, a night club, a full-service premium bistro & bar, and an arcade. With modern leather seating, flat-screen TV's, and a state-of-the-art sound system, it's a perfect spot for after-work drinks, corporate events, and private parties. There are 28 bowling lanes, and a VIP area for those who want ultimate luxury coupled with privacy. The Bistro & Bar, which has...

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